Who and What Matters for Small Business Safety

You may like to think that workplace safety is near the top of your watch list, but in reality, most small businesses are so concerned with managing their business and maintaining profit margins that making sure the building is safe falls far by the wayside.

However, the hustle and bustle of your small, booming business is exactly why you must keep up-to-date on your safety procedures and equipment; with so many bodies moving in and around your workplace every day, an accident could easily develop into a horrific disaster under unsafe circumstances.

Once you establish firm safety rules and regulations, it should be easy to keep your small workplace running smoothly and safely. Yet, while you are still developing the protocol, you should keep these groups’ everyday needs in mind.

Clients and Customers

If customers and clients may visit your place of business, their safety should be your first concern. Customer services begins and ends with your customers’ health and happiness, and if they should incur injury or illness due to your unsafe working environment, you will face more than the loss of their business — you will face reputation-ruining lawsuits that could spell the end of your company.

6 Ways to Attract Better Customers to Your Business

Running a business requires fascinating alchemy of hard work, savvy, talent, and luck —just a few of the ingredients necessary for your success. But there is one other element that doesn’t get quite enough press, and that’s finding the right kind of customer.

Whether you run a printing press or a marketing agency, not all customers are created equal. Sometimes it is better to let go of “bad” customers and focus on the ones that are good for your business. But where and how do you find those “good” customers? From being results driven to trusting your gut, here are six ways to attract better customers to your business.

• Never Work for Free

According to Nicholas Reese, there are four types of clients, and the ones you can avoid with this first tip are those that are so overly cost focused, they demand almost everything for free. High-maintenance and bottom line-driven with little concern for results, this type of customer is the worst to work for.
While doing work on the cheap can be helpful when you’re just starting out — after all, you do need to build up a reputation — working for free almost never ends well for the person doing the work, which is why it isn’t worth it for you to do it. The kinds of customers who resist paying for a product or service aren’t customers who will keep you in business, so why bother working to please them anyway? Thankfully, you can usually avoid this type of client by charging a competitive price for your products and services.